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Five people stand in a paddock next to a table of australian made groceries

"Eighty-one per cent of consumers are buying a product that they believe is Australian-owned but it's actually foreign-owned,"
he said.

Australian Made logos.

  • Australian Made, where the product has undergone its last substantial transformation in Australia;
  • Australian Grown, where all of the product's significant ingredients have been grown in Australia and all or nearly all of the processing has been carried out in Australia; and
  • Australian Grown & Owned, where businesses can choose to include "& owned" with the relevant country-of-origin claim for their products.

"Two-thirds of consumers say that they would actively support more 100 per cent Australian-owned businesses if that information was readily available,"
he said.

A woman holds two jars of peanut butter with a green paddock in the background

A man in white shirt and black vest stands in a factory.

A metal sculpture of a cow sits at the entry to a dairy farm

Stories from farms and country towns across Australia, delivered each Friday.
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