• a balance that follows the weight of evidence;
• fair treatment;
• open-mindedness; and
• opportunities over time for principal relevant perspectives on matters of contention to be expressed.

• the type, subject and nature of the content;
• the circumstances in which the content is made and presented;
• the likely audience expectations of the content;
• the degree to which the matter to which the content relates is contentious;
• the range of principal relevant perspectives on the matter of contention; and

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